We're very pleased that our Kemp Little start-up Dupe Killer (dupekiller.ai) is featured in the Law Society Gazette this week.
Dupe Killer started our protecting luxury fashion brands but now we proving our ability to protect brands in high-tech and FMCG.
There has been much in the news about facial recognition, but brands are less interested in recognising people’s faces than protecting original design. Chief Digital Officer Gerard Frith has introduced Kemp Little’s latest IPTech offering ‘Dupe Killer’. This uses visual recognition software to scan millions of web pages for copycat designs which are not counterfeits, but are close enough to potentially compromise the originals. So far it has been successfully used by Jimmy Choo and Dr Martens, but it could potentially be applied to any branded product, not just fashion. Once it receives its patent (currently pending) this cool piece of software will be the first patented legal AI product for image search and recognition.